Bedrock Platform deploys the world’s first containerized DSP bidder inside Index Exchange, eliminating QPS throttling and infrastructure as scale barriers.
Bedrock Platform and Index Exchange brought the first containerized demand-side platform bidder live on April 21, 2026 – a configuration that places decisioning logic directly inside the supply-side infrastructure rather than on remote public cloud servers, compressing latency, eliminating QPS throttling, and decoupling infrastructure spend from market access in programmatic buying.
