Live at ATS London · September 15, 2026

Meet the Bedrock team at ATS London

We'll be at ATS London on September 15 and would love to see you.
Reach out on LinkedIn to make a time!

Latest Update

Containerization: An established technology with evolving programmatic applications

While not a new technology, the use of containerized solutions within adtech has been gaining broader adoption within programmatic for roughly two years.
In June 2025, IAB Tech Lab launched its "Containerization Project", setting out to standardize containerization technology within programmatic.

27 August 2026 5 min read News, Index Exchange
Latest Update

An IP address is almost always there, and that still doesn't make it trustworthy

Device ID can go missing, and so can a cookie. An IP address almost never does, which doesn't make it any more stable.

An IP address is a routing address: a network location for delivering a packet, not an identity. It only has to be right long enough for one delivery, nothing about it was built to stay attached to a person over time.

01 September 2026 5 min read Insights
damian

Independent control for a new generation of media buyers

High impact formats, premium audiences, without the legacy complexity.

Flexible infrastructure for agencies and brands who need advanced programmatic capabilities with faster execution and measurable effectiveness

Learn more about the Bedrock Platform containerized DSP instance inside Index Exchange’s Index Cloud.

Technology

An open, transparent system built for efficiency and control

Sources

Active and trusted supply partners

The platform continually sources, evaluates, and packages inventory based on marketplace demand – unlocking premium opportunities, negotiated value, and commercial upside without added complexity.

Streams

Personalized audiences

Inventory strategies matched to advertiser briefs with vector similarity search.

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Campaigns

Automated efficiency

Bedrock agents will auto-create the campaign, line items and add any additional targeting parameters. Our monitoring agents will then watch over the live campaign, alerting you to issues and progressively self-correcting in future, learning from your guidance.

Why Bedrock Platform

Programmatic performance, built to maximize outcomes, not operational overhead

Capabilities

Do more with less effort.
Bedrock Pathfinder gets smarter the more you use it

Bedrock’s multi-agent system brings together quality audiences, performant data, and campaign automation into one place, giving you increasing levels of guidance, support, and autonomous optimization. The Pathfinder Agent is an advanced AI tool designed specifically to assist media buyers in planning their campaigns. It seamlessly integrates discovery, forecasting, and activation for our premium dynamic Audience Streams.

Optimised Discovery

Save time on manual research and ensure optimal package selection
Quickly identify and receive suggestions for the most relevant Audience Streams for specific campaign goals.

Accurate Forecasting

Improve forecasting accuracy and strategic campaign development
Get detailed insights and performance forecasts based on package composition and audience signals.

Seamless Activation

Reduce operational friction and accelerate time-to-market
Streamline the process of launching campaigns using the recommended packages.

Plug in, customise, and scale immediately

Whether you’re a growing team or an established player, you can connect at your pace and on your terms.

Precision Geo-Targeting & Attribution

Granular latitude-longitude targeting for location-based campaign execution and transparent performance reporting.

Documented REST API

Comprehensive API documentation to seamlessly integrate campaign operations into your existing workflows and technology stack.

Containerized supply side decisioning

High-speed inventory buying with intelligent deal-based bid optimization for maximum efficiency and performance.

Formats

Your audience is on the move. Make sure you travel with them

Get started

Video / CTV

  • High Impact
  • Premium Publishers
  • Budget Optimization/ Reallocation

DOOH

  • Unique Inventory Partnerships
  • Lat/Long Precision Targeting
  • Footfall Analysis

Audio

  • Highly Targeted
  • Cost Effective
  • Superior Brand Recall

Built by a proven international team to bring clarity, efficiency and trust to complex media trading challenges

Meet the team
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Get started

Try Bedrock Platform.Reach out using the contact details below.
Do you have more questions?

20 Wenlock Road, London, N1 7GU, United Kingdom

[email protected]